The hospitality industry was among the hardest hit by the COVID-19 pandemic. Even after restrictions eased, drawing crowds back into bars and restaurants remained a challenge. In this context, Pernod Ricard, home to some of the world’s most iconic alcohol brands, sought to accelerate their recovery and approached us for strategic support.
The brief was to revitalizing their brand presence and driving consumer engagement through a series of innovative campaigns during and after the pandemic.
Our focused efforts helped lift online sales during the lockdown, ensuring their brands remained relevant and accessible to consumers in uncertain times.
Campaign Strategy | Creative Renditions | Video Content Creation